Rea Meinert

Image Consultant

Personal Styling
Etiquette Coaching
Color Consulation
Wardrobe Refinement

"Dressing up is easy until you evolve and your style must reflect the woman you’re becoming.”

Refined Style for Women of Presence and Purpose.

"Empowering purpose-driven women — achievers and those navigating life’s transitions — to express clarity, confidence, and refined sophistication through personal style."

"Whether you are elevating your leadership presence or stepping into a new chapter of life, your style should embody your strength and vision. At Style Journey by Rea, I guide you in curating a wardrobe that reflects the woman you are becoming — with elegance and confidence — through every phase of your journey."

Services

Color Analysis

Color for Impact


The colors you wear influence how you’re perceived — and how you show up.

This tailored color session brings clarity and intention to your wardrobe, helping you make confident, aligned choices that support your personal brand and presence.


Free 15 Minute Initial Consultation

  • This session is more than just discovering your best colors—it’s a moment of self-care and empowerment.

    What You Get from Your Color Analysis

    • A relaxing, luxurious styling experience in a cozy and elegant space

    • Professional color draping to identify your best colors for clothing, makeup, and hair

    • Clarity on your dominant, secondary, and tertiary color categories

    • Confidence in choosing colors that enhance your natural glow

    • A personalized set of 42 fabric color swatches to take with you

    • A color recap guide emailed after the session for easy, ongoing reference

    • A modern, science-based approach using tonal color analysis and the Munsell color theory

    What to Expect During Your Session

    Warm Welcome & Indulgent Refreshments

    Sip on your choice of refreshing drinks—whether it’s a healthy infusion, coffee or tea served in luxury cups, or a celebratory glass of champagne or prosecco. Enjoy fine treats in a calm, welcoming space curated for your comfort.

    Color Discovery

    We’ll begin by exploring the fundamentals of color analysis and how it works. I’ll take a close look at your unique features—your eyes, hair, and skin tone—to understand your natural coloring.

    Professional Draping Process

    Using specialized drapes and a tonal-based system, I’ll identify your dominant, secondary, and tertiary color directions. This method is rooted in Munsell color theory, a scientific and modern approach that evaluates hue, value (lightness), and chroma (intensity) to determine the shades that bring out your natural radiance.

    Your Personalized Color Kit

    You’ll leave with a curated 42-fabric color swatch set tailored to your palette—ideal for guiding your future clothing, makeup, and accessory choices. You’ll also receive a comprehensive digital guide summarizing your color results, making it easy to stay aligned with your most flattering hues.


    Duration:
    1 hour 30 - 1 hour 45 minutes| CHF 300
    Exceeding Hour: CHF 180
    Makeup Recommendation (15-20 mins): CHF 55
    Makeup Application (45 mins): CHF 120

Seasonal Wardrobe Edit

Seasonal Wardrobe Refinement

Declutter with purpose and build a wardrobe that reflects who you are now.

This session brings clarity to your daily choices, eliminating decision fatigue and aligning your closet with your lifestyle and goals.

Free 15 Minute Initial Consultation

  • The Wardrobe Edit is a powerful first step in elevating your style. It focuses on optimizing your current wardrobe—identifying what works, letting go of what no longer serves you, and breathing new life into existing pieces.

    What You Get from Your Wardrobe Edit

    • A personalized, in-home wardrobe review tailored to your lifestyle and goals

    • Honest, expert guidance on what to keep, alter, or release

    • Fresh outfit combinations styled from your existing wardrobe

    • Visual documentation of styled looks for easy future reference

    • A curated list of wardrobe gaps to guide intentional future shopping

    • Immediate, visual results—so you feel more confident getting dressed every day

    What to Expect During Your Session

    Initial Consultation

    We begin with a short phone call and a questionnaire to understand your personal style, lifestyle, wardrobe goals, and any specific concerns. This allows me to tailor the session precisely to your needs.

    In-Home Wardrobe Edit

    During the session, we’ll go through your wardrobe item by item. You’ll try on key pieces so we can evaluate what flatters you and aligns with your current style—and what no longer fits your needs or goals.

    Outfit Creation & Styling

    I’ll style fresh outfit combinations using your existing clothing, helping you see familiar pieces in new ways. This part of the process is where creativity meets practicality.

    Photo Documentation

    Each styled look is photographed to give you a personalized reference gallery. This makes everyday dressing easier and ensures you can replicate the outfits with confidence.

    Wardrobe Gap List

    We’ll finish with a focused list of essential items your wardrobe is missing—acting as a smart shopping guide for future purchases that truly support your style evolution.

    Duration: Minimum 3 Hours - CHF 550
    Exceeding Hour: CHF 180

    Personal shopping services are available upon request.

Personal Styling

Personal Image and Style

Curate a wardrobe that embodies confidence, presence, and purpose.

This is designed to support your leadership, life transitions, and evolving personal journey.

Free 15 Minute Initial Consultation

  • If you’re looking for real clarity on what suits you and how to refine your image, personal styling is the most transformative path.

    What You Get from Personal Styling

    • A wardrobe and accessories that flatter your body and face shape

    • Clarity on your style personality and how to express it effortlessly

    • New outfit combinations using your existing pieces

    • Strategic shopping guidance to fill in the wardrobe gaps

    • A photo reference of styled looks for easy, everyday inspiration

    • A moodboard of a fashion-forward wardrobe tailored to your style, lifestyle, and goals

    How the Process Works

    1. Initial Consultation
      A quick phone call and style questionnaire help me understand your lifestyle, goals, and preferences.

    2. Styling Session
      At your home or in my studio, I assess your body shape, face shape, and coloring. We explore your style personality, review your wardrobe, and create fresh outfit combinations from pieces you already own.

    3. Style Strategy & Recap
      You’ll receive personalized styling advice, wardrobe gap insights, a fashion-forward moodboard, and photo documentation of your looks for future reference.

    Styling Packages

    Option 1: At-Home Personal Styling

    3 hours – CHF 550
    Includes:

    • Face and body shape analysis

    • Skin tone assessment (warm or cool)

    • Style personality and lifestyle review

    • Wardrobe try-on with silhouette and accessory guidance

    • Identification of wardrobe gaps and shopping strategy

    • Outfit creation using your existing pieces

    • Photo documentation of styled looks

    • Personalized moodboard for a fashion-forward, elevated wardrobe

    Option 2: Studio Express Styling

    1.5 hours – CHF 270
    Includes:

    • Face and body shape analysis

    • Skin tone assessment (warm or cool)

    • Quick review of style preferences and lifestyle

    • Personalized recommendations for flattering silhouettes and styling

    • Ideal for a focused, time-efficient style reset

    Exceeding Hour: 180 CHF

    Personal shopping services are available upon request.

Elegant afternoon tea set with pastries, a teapot, and a wine glass on a white table.

Exclusive Color Soirée

Step into an exclusive Express Color Consultation Soirée – an intimate gathering where friends, family or colleagues can connect, relax, and discover the art of color.

Choose between a stand-up Evening Apero or a refined sit-down High Tea Party to suit your group’s preference.

Book your Apero or High Tea gathering today and let’s create a memorable time journey together!   

Free 15 Minute Initial Consultation

  • Step into an exclusive Express Color Consultation Soirée – a stylish and intimate gathering where friends or colleagues can connect, relax, and discover the art of color and their unique dominant coloring.

    Choose between:
    A chic stand-up Evening Apero – perfect for a lively, social ambiance.

    A refined sit-down High Tea Party – for an elegant and relaxed experience.

    What’s Included:

    • A Quick Presentation on Colors & Their Effect – Learn how color influences perception, mood, and personal expression.

    • Personalized Dominant Coloring Analysis (30 mins per guest with testing).

    • Dominant Color Swatch + 10 draping of favorite colors & combinations.

    • Guidance on Creating Color Combinations from your personalized palette.

    • Light bites & free-flow drinks – Includes wine, bubbles, and a selection of beverages.

    Perfect for:

    • Small Business

    • Celebrations

    • Team Building

    • Bachelorette Parties

    • Girls’ Night Out/In

    • Birthday Gatherings

    • Creative Networking Events

    • Special Occasion Gift Experience

    Apero Option:

    Minimum 5 people | ⏳ 3 hours (plus 30 min per additional guest).
    170 CHF per person

    High Tea Option:

    Maximum 4 people | Enjoy an intimate, stylish experience.
    170 CHF per person

Online Personal Styling

Online Personal Styling

Struggling with Your Outfit? I Can Help!

Have clothes that you cannot wear and don’t know why and how?

Planning a holiday and unsure what to pack?

Moving to a new country and need help dressing for the climate?

Worry no more! Make your planning EASY with Online Personal Styling!

Free 15 Minute Initial Consultation

  • Online Styling is a session designed to maximize your wardrobe with personalized clothing advice for any occasion.

    It begins with a questionnaire and a quick chat to understand your style preferences, upcoming events, and wardrobe challenges.

    This is followed by a virtual tour of your closet to assess selected pieces based on fit, color, and condition. We'll then identify flattering styles and cuts for your body shape and determine the best colors for you.

    Together, we'll create versatile outfits, planning for specific occasions while considering weather and cultural context.

    Finally, we'll document the created outfits with photos for your digital lookbook, providing a handy reference for future styling. By the end of the session, you'll feel confident in your outfits and ready for any occasion, making wardrobe planning easy and enjoyable.

    Duration: Minimum 2 hours - CHF 370
    Exceeding Hour: CHF 180
    One Hour Express Online Styling - CHF 185

Flat lay of wedding items, including a bouquet of white roses, a champagne bottle with glasses, bridal shoes, vow booklets labeled "her" and "his," a green ribbon with wax seal, a perfume bottle, and black dress shoes.

The Exquisite Bride & Groom Styling Experience

Begin your dream wedding with a clear, elegant vision.

Through expert color analysis and personalized styling, I help you curate a cohesive aesthetic—refining every detail from attire to ambiance.

Walk away with a confident, visually aligned plan that brings your wedding day to life, effortlessly and beautifully.

Free 15 Minute Initial Consultation

  • Booking Requirement: At least one month in advance
    Client Limit: Only two new clients per month

    A high-touch, four-part styling journey designed to bring elegance, clarity, and harmony to your wedding day. Each session is tailored to your individual needs—from personalized color analysis and expert bridal/groom styling to the final approval of your complete wedding aesthetic.

    Full service details available upon request or by direct inquiry.

    What’s Included – Divided Into Four Sessions

    Session 1: Color Consultation
    With or without The Elegance & Essence Experience
    • Personalized color analysis for bride and groom
    • Creation of a cohesive wedding palette
    (Optional) High tea, champagne, fragrance & stationery experience

    Session 2: Bridal Styling Consultation
    • Gown, bouquet, accessory, and veil styling based on body shape and style personality
    • 2-hour in-studio session with mood board, planning, and up to two revisions

    Session 3: Groom’s Styling Consultation
    • Tailored suiting, accessory, grooming, and shoe recommendations
    • 2-hour in-studio session with mood board, planning, and up to two revisions

    Session 4: Finalization of the Wedding Theme
    • 2-hour in-studio session
    • Full aesthetic coordination—color, style, ambiance, venue, cake, and entourage

    Styling Packages

    The Exquisite Styling & Elegance Experience
    CHF 2,850 → CHF 2,565 (Save 10%)
    Includes all four sessions, plus The Elegance & Essence Experience and full beverage service

    The Signature Styling Experience
    CHF 2,250 → CHF 2,025 (Save 10%)
    Includes all four sessions
    Excludes The Elegance & Essence Experience and beverage service

    À La Carte & Customization

    Each session and experience may be purchased separately or customized based on your needs.

    📍 By Appointment Only | Style Journey by Rea Studio

Color Consultation

Exclusive Color Soirée

Gift Voucher

Image Consulting - Personal Styling - Color Analysis - Basel - Switzerland

“Style isn’t just about what we wear; it’s a reflection of our personal evolution and growth.”

Rea Meinert - Image Consultant - Basel

About me

From Journalism to Global Living: A Journey of Empowerment Through Clothing and Identity

My professional journey began in journalism and television production, then evolved into roles in event management, HR, and real estate—spanning industries and continents. Over the past 15 years, I’ve also embraced life as a wife, mother, and expatriate, constantly adapting to new cultural and professional landscapes.

Frequent relocations required more than practical changes—they demanded personal reinvention. Each move meant reestablishing myself with clarity, confidence, and credibility.

Coming from a developing country and a competitive world, I learned early that style isn’t superficial—it’s strategic. Appearance speaks before we do, shaping perception and opening doors.

Supporting women in transition came naturally. I saw how intentional style aligned with identity can build presence and empower change. What started informally grew into a calling.

To deepen my impact, I pursued formal training in image consulting, color analysis, personal styling, makeup artistry, and etiquette. This allowed me to bridge my lived experience with professional expertise.

Today, I help women in leadership or periods of transition harness the power of image to lead with clarity, presence, and purpose. My work bridges strategy and style—equipping clients to align their outward appearance with their inner ambition and professional goals.

Style Journey by Rea - Personal Styling - Color Analysis - Seasonal Wardrobe Edit

Testimonies

International Image Consultant - Europe